About a year ago I stopped sending my regular email newsletter to my computer repair clients. It was a pretty short and simple email which would highlight one of my recent blogs. It was sent to my clients just in case they don’t read my blog on my web site or follow me on social media,
I stopped sending it because of the amount of spam I was receiving in my email accounts and I know others get a lot as well. I didn’t want to accidentally be thrown into the same category as a spammer or upset a client.
This issue has been on my mind for a while and I wanted to start it up again. Companies and networkers send me email newsletters every week so why not my company? My email campaign system has always included an unsubscribe feature that automatically removes them if they don’t want another email. My newsletters are short and easy to read so it’s not really a burden on my clients.
After a year, a newsletter was sent out today to my computer client list. It was a very short blog and already got two positive responses on a Sunday. Additionally, these were from people I haven’t heard from in a while.
I’m interested to hear if you send out email newsletters and if you receive them from others. Do you like them or not and how frequently do you like them?